So, the other day I wrote them all down and had a good laugh going through them all again.Īlright, give me one of your favorites that never made it? We’re doing an Art of Bluey book, and I thought it might be a little chapter on all of the changes and the things that couldn’t get through. Is there a file on your computer of all the things that you weren’t able to do? But what are you going to do, not make “Dad Baby”? I love it. This is too funny.” Or, “I like it too much.” And so, we’d just be like, “Well, we just won’t show that entire episode or that scene or that sequence.” Some of them, like “Dad Baby” for instance, doesn’t get shown in America. And eventually I would just hit these walls, and sometimes I’d say, “Look, I can’t change this. So, definitely lots of words have to get changed, and then behaviors and concepts get dulled down. The other one is more about taste - it’s what’s appropriate and what’s offensive. There’s things that are going to get a kid hurt, and I rarely have an argument for that. But you’ve gotta be really careful in preschool. Have you found yourself bumping up against that question of what’s appropriate for the preschool demo at other points along the way? Is this for kids? Is this for adults?” It needed developing, but the seed was there! They’re like, “Look, this breaks all S&P rules. ( Laughs.) And it’s just this little absurd sketch, and it got shown around, but I don’t think people knew what to do with it. My girls always used to ask me to push them on the swings and they’d say, “Can you put us all the way around?” So, Bandit’s pushing them, and Bluey’s saying, “Push me all the way around,” and so he ends up pushing her all the way around. What did that initial pilot entail, and why do you think it didn’t get traction? But on the eve of going any further with it, there was a show out here called The Letdown, which was live-action but hit the same territory, and I just thought, “Oh, that’s doing that really well,” and I pivoted back to preschool. We ended up touching on it a bit in the episode “Baby Race,” in a very G-rated way, but there was nothing left out. And I wrote that script out, and it was 22 minutes, and I reread it recently, and I really like it. ( Laughs) Using Peppa Pig’s grammar but telling the story about parenthood as it really is, you know, mastitis and all that. So, I always thought it would be kind of funny to do an R-rated Peppa Pig. It was going to be a kids’ thing, and then we weren’t getting much traction with the pilot because it was a bit hard for people to see what it would be. It should have its own score and its own visual style and really not just trying to knock it out for cheap.ĭid I read somewhere that there was a moment, early on, where you considered making this a cartoon just for adults? Yeah, and that’s probably the third component to this: Someone like me, who’s used to making short films and has more of an interest, I guess, in adult comedy, was like, “All right, well, what would I do?” And then the other was just a craft thing, which is, we really tried to get it to look beautiful and to sound beautiful. You ended up writing it all yourself, no? And I just thought, “Look, that will just get you the show which I’ve already seen.” So, I just didn’t hire any writers. I think a lot of them are really creative people, but they’ve labored in an industry, and in a demographic, which just accepts the same homework turned in. ( Laughs.) The other was, and this is terrible, but it was just not to hire kids’ TV writers. Well, the first one is this sort of thing that always gets said, which is, “Kids’ shows need to be about kids having agency and power because they don’t have any in real life.” But it’s like, have you met my kids? That’s all they’ve got is agency and power. So, when it came time for me to do mine, it was quite easy to avoid all of the same pitfalls. And because I’d worked in the industry, I just saw why it ended up like that. You just realize how formulaic and similar it is. There were shows like that in older demographics, but they were a bit few and far between at the preschool stage, and I thought this is probably where you need it the most because you do end up watching a lot of it. I suppose this is pretty obvious, but a good co-viewing show where the parents could genuinely watch it with the kids. When you set out to make Bluey, what did you see as the hole in the marketplace? Sony's R-Rated Animation 'Fixed' Sets Voice Castīrumm, who was just named to The Hollywood Reporter’s list of the 75 Most Powerful People in Kids’ Entertainment and writes every episode of the series himself, hopped on a Zoom from Australia to discuss Bluey’s origins, the kids’ TV pitfalls that he managed to avoid, and the (many) things he wasn’t able to get past the outlets airing his show.
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